Tres Rios Tequila launched in Cayman with Motley Crue celebrations

A launch party at The Brick House introduced Tres Rios Tequila, a Vince Neil Selection to the Cayman Islands.  Rock band Motley Crue frontman Vince Neil, who endorses the tequila, was originally slated to attend the festivities but his last minute scheduling conflict didn’t damper the celebration. The Journal reports.

Tres Rios Tequila cocktail specials, Vince Neil and Motley Crue music and lots of CD and other giveaways entertained the crowd. The bartenders’ margarita making contest was won by Chambers, from Obar and Jet Night Club. His watermelon infused concoction earned him an autographed guitar and Tres Rios Tequila to continue making his delicious margaritas.
 
Tres Rios Tequila, joins a growing list of international brands exclusively distributed in the Cayman Islands by the Tortuga Rum Company. As part of the launch, the company also held a tequila tasting at its Tortuga Liquors store in Governors Square and sponsored Tres Rios cocktails, as well as wine and other beverages served at the private opening beach party for the Cayman Cookout.  In its second year, this epicurean weekend sponsored by Food & Wine Magazine, Ritz Carlton Cayman Islands and the Cayman Islands Tourist Board attracts an international audience.
 
“It was a wildly successful launch, even without Vince Neil here for the introduction,” says Monique Hamaty-Simmonds, assistant managing director, Tortuga Rum Company. “The Tres Rios Distillery owner, Mr Carlos Ojeda, flew in from Mexico and we discovered that there are generations of Vince Neil/ Motley Crue fans and tequila lovers throughout Cayman.”
 
Since the 1980s, Motley Crue has kick-started the rock ‘n’ roll hearts of  several generations and sold over 80 million album copies worldwide with hits such as “ Smokin’ in the Boys Room” and “Dr. Feelgood”. As lead guitar for the legendary hard rocking, hell-raising band, Neil is one of rock ‘n’ roll’s quintessential front men. He is working on a new album, aptly called “Tattoos and Tequila”.

About Tres Rios Tequila
Of Mexican heritage, Neil arrived in Mexico seeking the most authentic, superior and high quality tequila from only the finest Agave. He found himself resting at the crossroads of three lush rivers and imagined them flowing with the world’s most supreme tequila. The purity of the rivers and the eternal process of using 100% authentic Agave inspired the birth of Tres Rios Tequila.
Tres Rios Silver has the freshest taste and strongest flavor, a pure expression of the distinctive quality of Blue Agave. Alluring sweet nectar, slightly layered with smoke and vanilla is what makes Tres Rios Reposado unique. Four months aged in oak, softens the aroma yet the flavor still displays much of the original qualities of the highly nurtured blue agave. Tres Rios Anejo is aged to perfection after 18 months in charred wooden barrels, displaying a deep, intense caramel color that embodies its complexity. See www.tresriosbev.com

Tres-Rios-SM

From L to R: Reisha Roopchand, Tres Rios Beverage Group, Co; Tortuga’s Jeremy Ebanks, and Massimo Consolini (behind the Vince Neil cut-out); winning bartender Chambers; Monique Hamaty-Simmonds, Tortuga Rum Co.; and Carlos Ojedas, owner Tres Rios Tequila.

NO COMMENTS